Mediakit 2024
Empowering Decision Makers
with high impact messages & distribution
“A magazine made by treasurers for treasurers”
There are 24 treasurer associations in Europe representing the continent’s largest countries, but only a few publish a magazine focusing specifically on treasury issues and organise 5 physical/digital conferences per year.
In this page, you will find all the information to establish a partnership with our association through our magazine and conferences.
François Masquelier
Président
2024 Events
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Spring Conference : Tuesday 16th April
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Summer Conference : Wednesday 3th July
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ATEL Annual Conference: Tuesday 8th October (Cercle Municipal)
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Tech Day : Thursday 7th November
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Winter Conference : Thursday 12th December
Example of digital conference (for online viewers)
Example of physical conference
2024 Editorial Calendar
Treasurer Magazine#112 (June)
ANNIVERSARY EDITION!
Treasurer Magazine#113 (December)
Themes:
- Balancing Treasury risk
- Cyber risks
- ESG
- Underskilled Treasury resources
- Open Banking and neo-banks
- How to make your treasury team up-to-skill
- ESG financing
- Embracing technological disruptions
- Finance function digitisation
- How to align Treasury function with treasury technology evolution
- FX management & increasing cost of hedging
- What are the Fintechs' solutions to be adopted
Treasurer of the future
- Neo-banks and banking evolution
- Future of banking: API's and open banking
- Bank connectivity: a must for sustainability of bank relationship
- Tools of the future
- FX volatility
- Negative interest rates
- Regtech
- The future of Banking - new strategies
- What has Covid changed for Treasurers
- e-Payment connectivity for full paperless processing (eBAM) and outsourcing
- Best treasury practices
and also:
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Financial Highlights
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Interviews
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Covid impact
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KPIs and Dashboarding in Treasury
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The Financial Risk Observatory
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New: Financial analysis of international companies
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Life beyond numbers
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Fintech corner
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Luxembourg: a comprehensive offer of corporate finance services
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Geopolitical risks – impacts on treasury
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Enterprise Risk Management, next step to widen treasury scope
Powerhouse Issues
Advertising Policy
Our customers are not allowed to advertise and publish an article in the same issue. However, a company can have an ad in a magazine and an article in another.
Example of an advertising page
Technical elements:
Cover: 300g
Inside pages: 150g
Deadline to submit content: 20 days prior to printing
Send by email (max 20MB): contact@360crossmedia.com
For document larger than 20 MB you can use: wetransfer, Dropbox, a FTP address or send files on a USB
Accepted files:
Indesign - Photoshop - Illustrator - Acrobat
PDF, TIFF and EPS: High resolution - 300 dpi, print quality CMJN
Page format:
200 x 280mm + 5mm bleed
Saves images:
TIFF / EPS Mac 8 bits in CMNJ
Texts submitted:
Texts size:
- Articles: 450 - 900 words: with a catchy title, a short intro and 3 headlined paragraphs
- Articles: 450 - 600 words: with a catchy title, a short intro and 3-4 questions/answers
FORMAT 190x270mm + 5mm bleed all around.
Ads specifications:
ATEL's Style
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Stunning features on luxurious choice of paper and layout.
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Short texts of high quality (2300 characters or 450 words) to give our busy readers an enjoyable reading experience.
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Beautiful illustrations and photos
Communication Proposals
We specialize in « story branding ».
To us, a good article is more effective than an ad.
We provide talented photographers and journalists who deliver your message in a powerful way, therefore accelerating your return on investment.
All contents are delivered rights free. You can use our pictures and texts on your website, brochure, press releases…
Mediakit
Treasurer Magazine
5 CONFERENCES
Exclusive events are organized four times a year.
Please check the exact dates on www.atel.lu
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Spring Conference : Tuesday 16th April
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Summer Conference : Thursday 4th July
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ATEL Annual Conference: Tuesday 8th October (Cercle Municipal)
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Tech Day : Thursday 28th November
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Winter Conference : Thursday 12th December
We also attend events abroad and distribute the magazine there.
Price List
Send your orders here
Treasurer Magazine
Deadline for confirmation:
#112: April 15th
#113: October 15th
Deadline to submit content:
#112: May 30th
#113: November 15th
All prices excluding VAT
CONFERENCE PARTNERSHIP
- 1 speaking slot at one of our 3 regular conferences (Spring/Summer/Winter)
- A video wrap-up of your presentation (Video delivered rights free)
- An interview
- A photoshoot (6 HD photos delivered rights free)
- A 2-page article in Treasurer Magazine (Text delivered rights free)
- A full page ad in Treasurer Magazine
Total: 7.5k€
ANNUAL PARTNERSHIP
- Logo all year long on www.atel.lu
- 1 speaking slot at the Annual Conference in September
- A video recording of your presentation before the conference (Video delivered rights free)
- An interview
- A photoshoot (6 HD photos delivered rights free)
- A 2-page article in Treasurer Magazine (Text delivered rights free)
- A full page ad in Treasurer Magazine
- A digital push on Linkedin
- A digital push in our newsletter
Total: 12k€
ARTICLES
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S: 1 full-page Article (Photo and text delivered by the client): 2.5k€
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L: 2 pages Article with interview & photoshoot: 3.5k€
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XL: 4 pages Article with interview & photoshoot: 5k€
ADS
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S: 1 page Ad: 3k€
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M: Inside cover Ad: 4k€
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L: Double page Ad: 5k€
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XL: Back cover Ad: 6k€
EVENTS PACKAGE
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Silver: Magazine (2 page article) + Event (Co-sponsor): 7,5k€
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Gold: Magazine (4 page article) + Event (Only sponsor): 10k€ (instead of 12.5k€)
TECH DAY
Included: Project management, branding, catering, invitations, reminder, follow-up
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Gold : Only sponsor event : 8k€ (1 speaking slot (20mns), a 12m2 booth, 1 pre-recording of your presentation (20mns), your logo on the event branding, up to 15 guests and a video wrap-up)
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Silver : Co-sponsor Event : 4k€ (6m2 booth, 1 video wrap-up, 1 recording of your company's pitch in the onsite studio (3mns), up to 10 guests)
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Options :
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Treasurer magazine: a 2 page interview in the digital and print editions of Treasurer magazine for 2k instead or 3.5k (you save 1.5k)
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Tech Guide: a one page interview in the digital and print editions of the “Tech Guide” and "Treasury magazine" for 1.5k, instead of 2.5k (you save 1k)
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VIDEOS PACKAGE
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Silver: Magazine (2 page article) + 1 video interview: 5k€
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Gold: Magazine (2 page article) + 1 video workshop ( 6 videos in 3 hours): 7,5k€
ARTICLE+AD PACKAGE
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Gold: Double page ad + 4 page article (in the next issue): 8,5k€ (Instead of 10k€)
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Silver: 1 page ad + 2 pages article with interview & photo (next issue): 5,85k€ (Instead of 6,5k€)
WHITE PAPER
Together with our partner, 360Crossmedia, ATEL is able to propose a white paper, produced in 1 day, in your company including.
- An interview
- A video recording of your interview
- 2 pages in the the magazine "Treasurer"
- The delivery of a white paper: Download here an example.
- The distribution to all ATEL members and friends (5k contacts)
- A digital push on Linkedin (14k+ qualified treasury contacts ATEL, EACT, Eurofinance, AFTE, ATEB, VDT)
Price: 7,5k€
MARKET SURVEY
- 10 questions sent to a minimum of 150 international corporate treasurers.
- Preparation of the Market Survey (12 pages)
- Video recording of a wrap-up of the Market Survey
- 2 pages in the the magazine "Treasurer"
- The distribution to all ATEL members and friends (5k contacts)
A digital push on Linkedin (14k+ qualified treasury contacts ATEL, EACT, Eurofinance, AFTE, ATEB, VDT)
Price: 7,5k€
ATEL CUSTOM NEWSLETTER
This offer is only accessible to companies booking an interview in Treasurer magazine.
Newsletter with:
- the interview (prepared for Treasurer)
- A video interview (recorded in our Studio in Luxembourg)
- An analysis by François Masquelier
- A survey focused on the topic of the interview
The results of the survey are published in the next ATEL newsletter.
Price: 3k€
THOUGHT LEADERSHIP ROUND TABLE
- ATEL invites 6-8 decision makers around a specific theme
- François Masquelier leads the conversation
- The outcome is published in a 6 page "Thought Leadership" feature with 10 photos and
the transcription of the discussion
- Lunch included
Price: 7,5k€ including your logo and a full page ad.
A training centre including a platform and a video studio
- Sponsoring of a Module of 20 videos (examples: Payments, TMS trends, etc...)
Price including the scripting, recording and branding with your logo: 7.5k€ (instead of 10k)
*All texts and photos produced by 360Crossmedia are delivered rights free to the client, who can reuse them as a press release, on social networks, on the internet or for any internal use.
Contact Jerome to receive your custom offer: contact@360Crossmedia.com
General Conditions of Sale
General
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The general conditions below are the only ones applicable to all contracts where BGS Crossmedia Sarl is acting as the vendor, unless specifically agreed otherwise in writing by BGS Crossmedia Sarl. Therefore by agreeing to enter into a contract with BGS Crossmedia Sarl, the client is expressly agreeing to comply with these conditions and undertakes not to use its own or any other conditions, whether general or particular, printed or otherwise, unless they have been agreed in writing by BGS Crossmedia Sarl.
Prices
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Prices are always stated excluding VAT, unless stated otherwise.
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The prices and terms in quotes are not binding on the vendor. Any order is only binding on the vendor after the latter has confirmed it in writing. Sending the invoice may replace the vendor’s written acceptance.
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Any quote shall only be valid for one month, unless specified otherwise by the vendor.
Payment
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Upon placing an order, the purchaser shall make a payment on account of 50%. A small payment merely constitutes a temporary tolerance and in no way changes the duty to make a payment on account of 50%.
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Our invoices are payable within eight days. Any invoice not settled on the agreed due date shall automatically incur delay interest at a rate three points above the statutory rate, from the due date until payment in full. Any delay in payment shall result in the cancellation of any agreed reductions.
ATEL STUDIO
Treasurer Magazine
Take advantage of the new ATEL STUDIO and boost your communication.
The experts of ATEL team up with 360Crossmedia to empower our members with state of the art communication solutions at a special rate.
Contact Jerome to receive your custom offer: contact@360Crossmedia.com
Videos
Content Creation
Training
More information here
More information here
More information here